Content marketing is the creation of interesting content, promoting that content on the right platforms and knowing who you are writing for. Quality content can be the difference between content marketing success and absolute failure.
We at Element Media understand how important content marketing is and strive to create the best content for your company and your customers.
Video content is more popular than ever before, and it gives an attractive return on investment. Video content increases the time spent on a website by 105%, the more time a customer spends on your website, the higher the chances of making a sale and creating a loyal customer.
Written content marketing includes blogging, ebooks, white papers, ezines and more. The greatest benefit of written content marketing is that they help your company gather information about new leads. This information helps to give better information on your target customers and a way to keep in touch with them.
Audio content marketing is a high underrated way to connect with your customers. Customers who enjoy audio content are typically part of a passionate culture that boosts brand loyalty. The average listening time has steadily risen over the last few years 17 hours of audio content per week. If you have never considered audio content marketing now is the time.